Marketing and sales specialist Dealfront takes over WiredMinds

Karlsruhe/ Stuttgart/ Berlin — YPOG has advi­sed Deal­front, a leading marke­ting and sales intel­li­gence plat­form head­quar­te­red in Karls­ruhe, on all legal and tax aspects of the acqui­si­tion of Wired­Minds. Wired­Minds, based in Stutt­gart, is a pioneer in the field of intel­li­gent website visi­tor analysis. 

With this tran­sac­tion, Deal­front further streng­thens its market leader­ship in the DACH region while expan­ding its tech­no­lo­gi­cal capa­bi­li­ties and service offe­ring. For over 20 years, Wired­Minds has been a leading provi­der of website visi­tor analy­tics, helping compa­nies turn their website traf­fic into valuable leads. The inte­gra­tion with Deal­front ensu­res that exis­ting clients conti­nue to bene­fit from a seam­less service, with addi­tio­nal access to advan­ced features inclu­ding a data­base of over 300 million B2B cont­acts, enhan­ced audi­ence filters and seam­less CRM inte­gra­ti­ons for Sales­force, HubS­pot, Pipedrive and other leading tools. 

In late 2024, Deal­front recei­ved €30 million in funding from AshGrove Capi­tal to acce­le­rate Dealfront’s growth in its core DACH and Nordics regi­ons, as well as further geogra­phic expan­sion and oppor­tu­ni­stic stra­te­gic acqui­si­ti­ons. — Deal­front was formed in 2022 through the merger of Echo­bot and Lead­fee­der, supported by a €180 million equity invest­ment from Great Hill Part­ners (“GHP”).

The acqui­si­tion marks the first step in a broa­der expan­sion stra­tegy follo­wing Dealfront’s recent €30 million finan­cing round
. This was led by AshGrove Capital
, with a YPOG team led by Matthias Kres­ser and Martin Scha­per provi­ding legal advice to Dealfront
.

About Deal­front

Deal­front is a leading Euro­pean go-to-market plat­form based in Karls­ruhe, Germany, that combi­nes AI-powered marketing
and sales intel­li­gence to help compa­nies iden­tify and convert their customers
. Foun­ded through the merger of Echo­bot and Lead­fee­der, Deal­front offers a
data-driven ecosys­tem with real-time insights, high-quality B2B cont­acts and seam­less integrations
into CRM and marke­ting auto­ma­tion tools. The company relies on the highest European
data protec­tion stan­dards to ensure data secu­rity and compli­ance for its customers.
For more infor­ma­tion, visit www.dealfront.com

Advi­sor Deal­front: YPOG

Dr. Martin Scha­per, Foto (Lead, Tran­sac­tions), Part­ner, Berlin
Dr. Malte Berg­mann (Tran­sac­tions), Part­ner, Hamburg
Ciro D’Ame­lio (Tran­sac­tions), Senior Asso­ciate, Berlin
Dr. Jacob Schrei­ber (Tran­sac­tions), Senior Asso­ciate, Munich
Anja Schind­ler (Tran­sac­tions), Senior Asso­ciate, Berlin
Anna Eick­meier (IP/IT/Data Protec­tion), Senior Asso­ciate, Berlin
Dr. Jonas von Kalben (Tran­sac­tions), Senior Asso­ciate, Berlin
Benja­min Müller (Tran­sac­tions), Asso­ciate, Berlin
Dr. Chris­toph Cordes (IP/IT/Data Protec­tion), Asso­ciate, Berlin

About YPOG

YPOG stands for You + Part­ners of Game­ch­an­gers and forward-looking tax and legal advice.
The law firm advi­ses compa­nies focu­sed on future tech­no­lo­gies with the aim of using change as an oppor­tu­nity to
create opti­mal solu­ti­ons toge­ther. The YPOG team offers compre­hen­sive exper­tise in
the areas of Funds, Tax, Tran­sac­tions, Corpo­rate, Banking, Regu­la­tory + Finance, IP/IT/Data Protection,
Liti­ga­tion as well as Corpo­rate Crime + Compli­ance + Inves­ti­ga­ti­ons. YPOG is one of the leading addres­ses in