Oakley Capital invests in concept & marketing

Munich — Oakley Capi­tal, a leading pan-Euro­­pean private equity inves­tor, is inves­t­ing in Konzept & Marke­ting (“K & M”) through Oakley Capi­tal Fund V. K & M is a leading inde­pen­dent Mana­ging Gene­ral Agent (“MGA”) in the German perso­nal non-life insu­rance market. Oakley will invest along­side insu­rance vete­ran Joachim Müller, former CEO of Alli­anz Commer­cial, who will over­see a buy-and-build stra­tegy as Chair­man. K & M was foun­ded in 2001 and is based in Hano­ver. In Germany, K & M opera­tes as an under­wri­ting agent for private non-life insu­rance products (property, casu­alty, liabi­lity), a growing market curr­ently valued at €28 billion. K & M deve­lops, markets and mana­ges custo­mi­zed insu­rance products on behalf of insu­rance compa­nies in an asset-light model. About K & M

The company has seen contin­ued orga­nic growth driven by high and consis­tent rene­wal rates, thanks to the company’s repu­ta­tion for custo­mer care and focus on provi­ding inno­va­tive solu­ti­ons deli­vered through seam­less digi­tal proces­ses. The German insu­rance distri­bu­tion market is highly frag­men­ted and lags behind other markets such as the UK and the US in the role that inde­pen­dent MGAs play as inter­me­dia­ries. K & M has signi­fi­cant value crea­tion poten­tial to pursue a conso­li­da­tion stra­tegy that includes insu­rance brokers and under­wri­ting with diffe­ren­tia­ted product capa­bi­li­ties at its core. Working with new Chair­man Joachim Müller, Oakley will support the K & M manage­ment team in expan­ding K & M’s product offe­ring, streng­thening the company’s distri­bu­tion func­tion and pursuing further M&A oppor­tu­ni­ties. The acqui­si­tion is expec­ted to be comple­ted in the fourth quar­ter of 2024. “The German insu­rance land­scape is chan­ging signi­fi­cantly, offe­ring advan­ta­ges for inno­va­tive compa­nies like K & M to take on more of the insu­rance value chain while provi­ding better service to end custo­mers. We look forward to working with Joachim Müller to realize his growth and diver­si­fi­ca­tion stra­tegy for the company,” said Peter Dubens, Co-Foun­­der and Mana­ging Part­ner, Oakley Capi­tal. Advi­sor Oakley Capi­tal: Kirk­land & Ellis advi­sed Oakley Capi­tal on the acqui­si­tion of a majo­rity stake in the Hano­­ver-based under­wri­ting company Konzept & Marke­ting (K&M). www.kirkland.com
Advi­sors: Maxi­mi­lian Liegl, Dr. Benja­min Leyen­de­cker (both lead), Asso­cia­tes: Dr. Sophia Probst, Dr. Maxi­mi­lian Licht (all Private Equity/M&A)

About Oakley

We support outstan­ding mid-market compa­nies in our core sectors of tech­no­logy, consu­mer, educa­tion and busi­ness services. Oakley has raised over €8.2 billion through eight funds, backed over 40 compa­nies and comple­ted more than 150 acqui­si­ti­ons. https://www.oakleycapital.com/